Web Redesign Proposal

Prepared by Chris McMahon

Project Overview

Project Objective

The project objective is two-fold:

  1. Improve the ability for staff to update and maintain the site
    1. The current construction of the site makes adding new pages or editing existing pages extremely difficult, much of the content is not accessible from the content management system. Many changes require the direct editing of files.
    2. The new site will allow for every portion of the site to be edited using the WordPress CMS.
  2. Use a mobile-first approach to design.
    1. While the current site is functional on smaller devices many common tasks are hidden behind an extra click or their display his hidden behind unnecessary animation. A mobile-first approach will provide quicker access to information on the site, increase page load-time, and improve search engine visibility. These same benefits will also make the site perform better across al screen sizes.

The more I get acclimated to the new design, the better I like it. It feels clean and airy, like it is breathing.

Paul Bernish
The National Underground Railroad Freedom Center


Wed Design & Development

Service Cost
Site Design $2,900
Site Development $3,600
Website Maintenance Agreement $1,499 per year
Total $7,999

A 5% discount will be applied if payment is received in full before the start of the project 

Maintenance & Hosting Packages (Optional)

The packages below will help keep your website running smoothly, keep it patched for performance and security issues, and provide back-ups in case something were to break or be accidentally changed or deleted.

Features Single Page Entry Standard Plus Pro Realtime
Month to Month $39 $49 $79 $149 $199 $249
Yearly $399 $499 $799 $1,499 $1,999 $2,499
2 Years $649 $899 $1,499 $2,699 $3,599 $4,499
Free WordPress Optimized Hosting
Included Storage 1 GB 2 GB 5 GB 10 GB 15 GB 25 GB
Free SSL Certificate
Free CDN
Free Site Migration
Over $400 in Premium Plugins
WordPress Core Updates
WordPress Plugin Updates
Update Rollbacks
Security Scan
Off-Site Backups Monthly Monthly Weekly Daily Every 4 hours Real-Time
Email Forwarding Unlimited Unlimited Unlimited Unlimited Unlimited Unlimited
Email Accounts 0* 0* 0* 0* 0* 0*
Database Optimization
Page Speed Optimization
Spam Prevention & Clean Up
Uptime Monitoring
404 Monitoring
Broken Link Monitoring
E-Commerce Support
Real-Time Order Backups
Free Services per Month 1/2 hour free,
a yearly savings of $600
1 hour free,
a yearly savings of $1200
2 hours free,
a yearly savings of $1800
3 hours free,
a yearly savings of $2400
4 hours free,
a yearly savings of $3600
Discount on Additional Services 20% 20% 20% 20% 20%


*Email is not included in any of the above plans. However, CRM will help configure up to 5 email addresses at a third party email service provider, such as hover.com (preferred), Microsoft 365, or Google Workspace. As of March 1st, 2023, cost of these services are between $20 -$72 per user (email address) per year.

Payment Schedule

  • Payment is accepted online via all major credit cards and PayPal. Checks and bank transfers will also be accepted.
  • A 50% deposit is required before the project can be scheduled and work begun.
  • If development exceeds 30 days, an additional payment(s) of 25% of the remaining balance is due every 30 days.
  • The remaining balance is due upon completion of the project. Payment must be made before the site is publicly accessible.
  • Care & Maintenance Packages are paid in full annually or on a monthly schedule.

All original materials completed by CRM Holdings Limited including but not limited to graphics and test results will become the property of and be delivered to Client upon payment to CRM Holdings Limited of all outstanding charges. CRM Holdings Limited retains display rights in the work, i.e., for use in portfolios, exhibitions, and other self-promotion channels.

This project uses WordPress, which is licensed under GNU General Public License. Please be aware of the implications regarding copyright this may entail.

All out-of-pocket charges will be billed at cost; no mark up will be applied to out of pocket charges. Cost to license stock photography is not included in this budget and will be billed separately.

Alterations or modifications requested that are not detailed in the above proposal will be billed in addition to the above total estimated project budget. The client will approve any additions to the estimated total budget prior to the initiation of the requested modifications.

Client will be billed at the completion of each stage or as described in a payment schedule in this agreement.

Payment terms are 30 Days Net except for initial deposit and/or hardware items. A 2% finance charge or $25, whichever is greater, will be applied to invoices past due every 30 days. Once work has begun no refunds will be offered for completed work.

CRM Holdings Limited will provide a 90 day Break/Fix Guarantee (extended to lifetime for clients who are using one of the Maintenance & Hosting packages listed above) for the custom software provided. If during the first 90 days of implementation any software issues should arise that are the responsibilities of CRM Holdings Limited and reported within the guarantee time frame, CRM Holdings Limited will repair the problem free of charge. Issues beyond 90 days will be charged at CRM Holdings Limited’s normal hourly rate. This excludes issues with 3rd party plugins (but that rarely happens and are usually easy to fix).